PSV is a company of Parcol and SVC Korea, born in 2016 with the target of combines the strength of both companies in safety valves production. We did a complete brand and communication strategy work: logo mark design, brand identity and marketing materials to promote the company. Logo and color palette were the starting points: not only a formal element of the company’s identity but also a way to merge Parcol and SVC most significant element. The logo was followed by restyling the company’s stationary elements, brochure, internal documents and web site (coming soon), as a natural evolution of its new identity.
The first images show the real and final logo. Then few images of a second proposal that we designed as alternative.