The Annual Report as a strategic tool. Stakeholder and people that work in the company have been largely involved through focus group and workshop.
Novamont wants to deliver a new strong message: sustainability is a habit, and shall be contagious. Following the concept, the cover pattern recall waves and a tree section graphic.
The color code helps to quickly navigate through the 4 main chapters (company, product, community, case histories). There is a large use of infographic to deliver information. Photography helps to support infographic and reinforce the cover concept: a selection of black and white images of trees.