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PSV is a company of Parcol and SVC Korea, born in 2016 with the target of combines the strength of both companies in safety valves production. We did a complete brand and communication strategy work: logo mark design, brand identity and marketing materials to promote the company. Logo and color palette were the starting points: not only a formal element of the company’s identity but also a way to merge Parcol and SVC most significant element. The logo was followed by restyling the company’s stationary elements, brochure, internal documents and web site (coming soon), as a natural evolution of its new identity.

The first images show the real and final logo. Then few images of a second proposal that we designed as alternative.

What we did

Concept, Art direction and graphic layout


January 13, 2017


Brand Identity, Communication